Scrolled past your ad
Online ads compete for seconds of attention. Your brand needs to be recognisable beyond the phone, too.
LED ADVERTISING · BOAT AVENUE · BANG TAO
Your brand.
In the spotlight.
The city moves. Your brand stays in sight.
A large LED screen at the Boat Avenue intersection, where Phuket residents and visitors cross paths every day.
THE PINK HIPPO / BOAT AVENUE MEDIA
16,440*
pedestrian and vehicle passages per day
22.1 m²
of bright advertising space
18 hours
on screen every day · 06:00–00:00
14,900 ฿
starter package for 30 days
* Baseline traffic estimate from the RAW LED media plan. This is neither unique people nor views of your ad. How we calculate →
01 / SOUND FAMILIAR?
A great business.
Still waiting to be discovered.
Your next customer could be just around the corner — and still have no idea who you are.
Drove past. Didn't notice.
Your sign works at your door. Our screen introduces you along the neighbourhood's shared routes.
Remembered someone else
When people choose a restaurant, a service or a property, a familiar name is easier to recall.
02 / THE RIGHT PLACE
Not just anywhere
in Phuket.
At Boat Avenue.
Bang Tao, Laguna, Boat Avenue. Daily journeys, meetings, shopping and dinner — your brand becomes part of the route.
See the exact locationPHUKET, THAILAND
BOAT AVENUE × BANG TAO
01
An intersection with traffic lights
When traffic stops, there is an opportunity to notice and read your message.
02
Residents, expats and island visitors
One location, many daily routines. From the morning commute to evening plans.
03
Scale that builds presence
7.68 × 2.88 m. Brightness up to 6,000 nits. Your message becomes visible in the street, beyond a small screen.
03 / ATTENTION IN NUMBERS
Behind the traffic:
neighbourhood life.
The screen runs from 06:00 to midnight. Our model uses hourly traffic to make your media plan clear before launch.
Baseline daily traffic
16,440pedestrian and vehicle passages*Hourly traffic modelPhuket local time · UTC+7
07:00–10:00
Morning window: up to 1,000 pedestrian and vehicle passages per hour in the model.
17:00–21:00
Evening window: 960 per hour. Time for meetings, shopping and dinner.
Location traffic ≠ ad reach
Your ad's share of airtime determines its estimated advertising contacts.
Where do the numbers come from?
Source: the English tab of the RAW LED client calculator and the reconciled Q4 2026 media plan dated 17 August 2026. Baseline day: 800 + 3 × 1,000 + 7 × 880 + 4 × 960 + 3 × 880 = 16,440 pedestrian and vehicle passages. This is a baseline model estimate, not an independent audit or a live counter.
Estimated ad contacts (OTS, opportunity to see) = the sum for each day of: 16,440 × ad length in seconds × plays per hour ÷ 3,600 × seasonal factor. The model assumes traffic and ad plays are evenly distributed within each hour. It does not measure who actually looked at the screen.
One person may pass more than once. These figures do not represent unique viewers, verified views, enquiries or sales. Seasonal factors are spreadsheet assumptions; actual traffic may differ.
04 / FROM FAMILIARITY TO CHOICE
More than an ad.
A presence for your brand.
The screen supports what you already do: online advertising, your team's work and the impression your business makes.
Step beyond the feed
Large format and motion make your brand part of your customer's real surroundings.
Become a familiar name
Regular rotation creates repeated opportunities to see you on a familiar route.
Change the offer. Keep the location.
A new menu, launch, event or rebrand. Creative can be updated during your campaign, usually within 24 hours.
REPETITION BUILDS FAMILIARITY
Noticed today.
Remembered tomorrow.
The more often your brand appears on a familiar route, the more opportunities people have to get to know it and recall it when choosing.
YOUR BRAND IN THE CITYThe introduction is still ahead
BOAT AVENUE / ON SCREENYOUR
BRAND.In the spotlight
BRAND.In the spotlight
IN YOUR CUSTOMER'S MIND
“I don't know that name yet”
Choose how often you appear
Every 15 minutes on average
72plays per day
2 160plays over 30 days
One hour on screen00 → 60 min
- 01Notice
The name catches someone's eye for the first time.
- 02Recognise
On the next encounter, the brand feels familiar.
- 03Recall when choosing
When a need arises, the name is easier to remember.
Tap “Show your brand” to follow the story of familiarity. This illustrates the idea: three steps do not mean three plays are enough. Ad plays are not the number of people who saw or remembered your ad.
05 / FIND YOUR LEVEL OF PRESENCE
Start with a month.
Stay on their mind.
A simple start or a lasting presence. Know your ad length, frequency and total plays before you begin.
THE FIRST INTRODUCTION
Starter
One clear message: who you are and why people should pay attention.
14,900 ฿
for 30 days of advertising
- Ad length10 seconds
- Frequency2 plays / hour
- Over 30 days1,080 plays
- Every day06:00–00:00
CONSISTENT PRESENCE
In the spotlight
More time for your brand's story. Regular appearances for six months.
90,000 ฿
for 6 months · calculated as 180 days
Equivalent to 15,000 ฿ / month · full payment upfront
- Ad length30 seconds
- Frequency4 plays / hour
- Average interval15 minutes
- Over 180 days12,960 plays
BUILT AROUND YOUR GOAL
Your own media plan
For a launch, multiple messages, a different frequency or a specific campaign period.
Your rhythm.
Your scale.
Your scale.
- Creative10 / 20 / 30 sec
- Frequency2–20 plays / hour
- Calculationbased on exact dates
- Termsvolume discounts
Prices are in Thai baht. Special packages cannot be combined with calculator discounts. We confirm dates, availability, included services and the final amount with applicable taxes in your proposal before payment.
A CLEAR MEDIA PLAN
Calculate
your presence.
Specific plays, time on screen and estimated ad contacts. See what your campaign includes.
CONSISTENT PRESENCE180 days
01.10.2026 — 29.03.2027
90,000 ฿
For the full period · special package price
12 960plays over the campaign
15 minaverage interval
108 hof your ad on screen
≈ 114,285estimated OTS contacts*
Each hour: 4 plays of 30 seconds
View the calculation
* A traffic model, not actual views or leads. Methodology. Custom prices are preliminary; final terms are set out in your proposal.
06 / FROM IDEA TO SCREEN
You run your business.
We run your campaign.
An easy start. First we agree on your goal and plan, then check the creative and put it on screen.
- 01
Tell us your goal
What you want to promote, to whom and when. We'll help choose the frequency and format.
- 02
Approve your media plan
We agree on the schedule, price and terms before payment.
- 03
Send your creative
1920 × 720 px, landscape format. We'll check it and prepare it for the screen.
- 04
Receive confirmation
We confirm launch and provide photos or video, plus the agreed schedule.
Creative updates during your campaignPhoto and video confirmationCategory exclusivity on request
07 / YOUR QUESTIONS, ANSWERED
Before
you decide.
About the price, the outcome and how it works.
How many customers will the ad bring?
We cannot guarantee the number of enquiries in advance. The screen builds visibility and repeated familiarity. Results depend on your offer, creative, campaign period and how easy it is to contact you.
To track response, use a dedicated promo code, short link or the question “How did you hear about us?”. Before launch, we agree on what to measure.
Will 16,440 people see my ad every day?
No. 16,440 is the estimated total daily traffic through the location. Your ad occupies part of the airtime. Estimated contacts depend on ad length, frequency, dates and model assumptions. Repeat passages may be included.
How does this complement social advertising?
Social ads reach a selected audience online. The screen adds a physical presence in a specific neighbourhood. Someone might notice your name on the road and recognise it later in search or their feed. These are complementary points of contact.
What if I don't have an ad ready?
Send your logo, photos and offer. We'll advise on the materials and format. Creative production or adaptation is agreed separately and is not automatically included in the placement price.
Can I change the ad after launch?
Yes. You can update creative during your campaign, usually within 24 hours. Prepare date-specific changes in advance. Replacing ready-to-use creative is free for active clients.
Will my competitor's ad run next to mine?
We do not place direct competitors immediately back to back. This does not include automatic exclusivity. Full category exclusivity is discussed separately and depends on availability.
Why does the 6-month package work out to 15,000 ฿ a month?
90,000 ฿ is a separate special offer for the full period, paid upfront. 15,000 ฿ is the monthly equivalent, not an instalment plan. The package includes a 30-second ad, 4 plays per hour and 180 days of advertising.
How do I know my ad is running?
You receive launch confirmation, a schedule and photos or video of the screen. Reporting format and frequency are agreed before launch. There is currently no live camera feed or client dashboard.
WILL YOUR BRAND BE NEXT ON SCREEN?
Let's put
you in the spotlight.
Tell us about your business. We'll discuss the message, dates and media plan, with no commitment to buy.